Sunday, January 30, 2011

The resurgence of Instead Softcups

Only in Bust magazine would an advertisement get right to the point like this:

It seems like I've seen a few ads for Softcups lately. I noticed that they've changed not only their name (marketing it more on Softcup than on Instead), but that the packaging also looks different from when I bought them three years ago. I'd still like to see them catch on.



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